In order to translate the magnificent journey of the whole 4 day experience of the Yas Island & Abu Dhabi Grand Prix, we developed a creative angle that leads the viewer to a portal into the unreal world.
The Formula 1 Grand Prix on Yas Island in 2022 is here and it's time to "Go Unreal" at Yas Marina Circuit.
Woodwork was commissioned to create the key visual and leading animation for the event, known for its outstanding visuals that enhance both the destination and the race.
To stand out from previous years, we opted for a more serene, dream-like landscape approach rather than the expected masculine style. The goal was to capture the 4-day experience of Yas Island and the Grand Prix with a creative angle that leads viewers into an unreal world full of adrenaline and speed.
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